ABOUT US

 Our company was launched during the unprecedented  pandemic, but its genesis began long before that. The four co-founders, Alexis, Andrea, Bob and Kris, gathered like so many others on Zoom. Initially our goal was to donate our advertising and marketing expertise to help struggling small businesses with creative ideas to pivot and thrive in the "new normal".  We based our service solution on a model that Kris and Bob developed and refined through teaching an Art of Advertising course. In the class, students are presented with a real marketing challenge from Fortune 500 brands. The students are put in real world, agency-style teams, where they plan, create, execute and present a complete advertising campaign to our client. The final product looks similar to a new business pitch. It gives us the ability to really give our cumulative advertising expertise through distilling customer insights into big ideas to solve these marketing challenges. Then we hand over our strategy and creative approach to the business to then implement as they see fit and can manage.

We started hearing from brands, media properties and agencies that this is a solution that would be ideal for them too. It's great to have a partner on hand to co-collaborate with for all sorts of reasons. And wala, Adjunct expanded beyond the original purpose to donate our time to help business, to also have a viable and modern business model for brands, media properties and agencies. 

Meet our co-founders.

I’m a self-made businesswoman thriving on creativity, collaboration, problem solving, music, dancing on horseback, being a cool mom, an engaged partner, and adding fun to everything I do. 

I’m likely most known for founding Moxie, a digital marketing and advertising agency, in1999 and serving as CEO through 2009 after selling to Publicis. During that time, the   agency went from a five-person shop to one of the top 10 interactive agencies in the US, with agency billings upwards of $300 million, a team of over 300   talented professionals, offices in Atlanta, NYC and LA and a list clients including Verizon Wireless, 20th Century Fox, L’Oreal, Coca-Cola, Nestle, Puma, The Home Depot, and more. And was selected as Atlanta’s #1 Largest and Fastest Growing Women-Owned Firm. 

Prior to Moxie and after earning my BFA, I worked in video and film production creating graphics, animation and special effects for award-winning broadcast TV commercials. And I was President of O2 Interactive. 

These days I am an investor and advisor to several early stage technology companies; teach Advertising; provide marketing and creative consulting and/or execution; train horses and give back through philanthropic activities.